Sports 2 November 2026 Daily Monitor (Uganda)
Uganda Looks to AFCON to Boost Tourism Through Football
As Uganda prepares for major football events, tourism stakeholders are strategizing to convert incoming fans arriving at Entebbe International Airport into long-term visitors. Source: https://www.monitor.co.ug/uganda/sports/soccer/uganda-banks-on-afcon-to-turn-football-fans-into-tourists-5655778
Uganda is setting its sights on the upcoming Africa Cup of Nations (AFCON) as a golden opportunity to supercharge its tourism sector. By leveraging the continental football showcase, authorities hope to draw thousands of passionate supporters through Entebbe International Airport.
The main challenge and opportunity for Uganda lie in converting these temporary sports enthusiasts into genuine tourists. Beyond the 90 minutes on the pitch, the country boasts incredible wildlife, rich cultural heritage, and stunning natural landscapes that can captivate visiting fans.
Tourism and sports officials are collaborating to ensure that travel logistics, hospitality, and promotional packages are ready to welcome the influx of international guests. If executed well, the tournament could leave a lasting economic legacy long after the final whistle blows.
Read more details in the original report on Daily Monitor.