Entertainment News 27 August 2026 Howwe Entertainment
Promoter Nobat Labels Ray G "Most Difficult" Ugandan Artiste to Work With
Events promoter Norbert Twezire, known as Nobat Events, has identified singer Ray G as the most challenging Ugandan artist he has collaborated with, citing a stark contrast between the musician's public persona and private demeanor. Nobat also expressed regret over his financial investment in musician Weasel. Source: https://www.howwe.ug/news/entertainment/43570/ray-g-is-the-most-difficult-artist-to-work-with-promoter-nobat
Events promoter Norbert Twezire, widely recognized as Nobat Events, has shared his candid experiences working with artists in the Ugandan music industry. In a recent television interview, Nobat singled out contemporary artist Ray G as the most difficult musician he has encountered professionally.
Nobat recounted that he was instrumental in organizing one of Ray G’s first major successful shows in Kampala, which provided him with direct insight into the singer’s working style. He elaborated that Ray G’s calm and composed public image belies a significantly different personality when the cameras are off.
“On camera, you may think that Ray G is too calm… but wait until the cameras are off and he bares his teeth. The guy is a different version of what he portrays on camera. I’ve worked with difficult artists, but he tops the list,” Nobat stated.
In addition to his comments on Ray G, Nobat also revealed his biggest professional regret concerning financial investments. He named Weasel Manizo as the artist he most regrets investing money in, describing the outcome as deeply disappointing.
“The artist I regret investing my money in is Weasel. Sometimes I sit down and cry, but I leave everything to God,” he confessed.
Nobat’s disclosures shed light on the complexities and potential frustrations promoters can face when artist expectations and business realities do not align. These insights offer a rare look behind the scenes of artist-promoter relationships.
Source: Howwe Entertainment